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   » » Wiki: Maudy Ayunda
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Ayunda Faza Maudya, commonly known as Maudy Ayunda (born 19 December 1994) is an Indonesian actress, singer-songwriter, entrepreneur, and author.

Ayunda made her debut in the entertainment industry through the film "" in 2005. After finding success as a child actress, Maudy gained further recognition for her female lead roles in "" (2022), "" (2013), and "" (2019).

In addition to her acting career, Ayunda also maintains a musical career. She released her first album "", featuring the single "Tiba-tiba Cinta Datang", in 2011. Ayunda has released four studio albums and has featured in numerous film soundtracks.

Also known for her advocacy in various social issues, particularly education and youth empowerment, Ayunda has been involved in initiatives that promote access to education and foster impactful ripples for Indonesia.

Her work has garnered various accolades, including a spot on Forbes Asia 30 Under 30, double nominations at the Indonesian Film Festival (FFI), and multiple nominations at the Anugerah Music Indonesia (AMI).


Early life and education
Maudy Ayunda was born Ayunda Faza Maudya on 19 December 1994, in Jakarta, Indonesia. She is the eldest daughter of Didit Jasmedi R. Irawan and Muren Murdjoko. Her younger sister, Amanda Khairunnisa, is an influencer and has also appeared in several films.

From an early age, Ayunda showed an interest in books and education. She began learning to read at the age of 3, with her first word being "," the name of a household newspaper at that time. As an introverted child, she was often found quietly reading in a corner during family gatherings. In a podcast interview, Maudy described education as her safe space and personal refuge, saying, "I always feel like this education is a space that’s totally mine and under my control. Whether I succeed or fail, I can take full credit and accountability for it."

Ayunda attended Al-Azhar until her second grade before transferring to Mentari Intercultural School. She admitted that the transition was challenging, as she was the only student in her class unfamiliar with an English-speaking environment. She recalled how the headmaster once warned her and her mother that she might have to repeat a grade due to her limited English skills. However, she completed her studies at Mentari, graduating from junior high school. She then continued her education at the British School Jakarta, where she also became the head of the student council.

After graduating from high school in 2011, she took a gap year, despite being accepted to Columbia University. The following year, Ayunda resumed her academic journey by pursuing a bachelor's degree in Philosophy, Politics, and Economics (PPE) at the University of Oxford and graduated with an honors equivalent to . In 2019, she was accepted into both Harvard and Stanford for her master's degree, ultimately choosing Stanford, where she earned a dual degree in education (MA) and business administration (MBA).


Career

2005–2010: Career beginnings
Ayunda began her career in the entertainment industry as a child actress with her debut in the 2005 film , where she starred alongside Indonesian senior actor, . She was scouted at school by Miles Productions and was directly cast in the lead role as Rena. With this debut role, Ayunda was nominated for MTV Indonesia Movie Awards 2006 for Most Favorite Rising Star and received an award for Best Actress in a Leading Role at the . At 11 years old, Ayunda published her first book, A Forest of Fables , a collection of 17 short stories about forest animals. The proceeds were donated to the victims of the 2004 Aceh tsunami.

In 2009, Ayunda reunited with Miles Films, portraying Zakiah Nurmala, in Sang Pemimpi, the sequel to , directed by . In addition to her acting role, she also contributed to the movie's soundtrack by singing Mengejar Mimpi. Later that year, Ayunda became a finalist in a competition for the Indonesian magazine .


2011–2014: Debut album
After her debut in the film industry, Ayunda ventured into singing and performance. In 2011, she released her first music album, , which featured 10 songs, including Ayunda's first self-written track, Tetap Bersama, as well as the song Tiba-tiba Cinta Datang. The song was used as the opening theme for a rom-com teenage soap opera of the same name in 2014.

In addition to pursuing her musical journey, Ayunda continued to build her acting career. She starred in , a musical film directed by , as well as in Tendangan dari Langit, a sports-themed movie. The following year, Ayunda reunited with Surya Saputra in Malaikat Tanpa Sayap, where she portrayed Mura, the love interest of Vino, played by . She was nominated in this role for Best Actress in Leading Role in .

Shortly after, Ayunda and Adipati rejoined on set for the film adaptation of , a best selling novel written by Dee (). In this movie, Ayunda landed her iconic role as Kugy, and also contributed as a singer for the original soundtrack, Perahu Kertas, which was also written by Dewi Lestari. She was nominated in the 2013 Indonesian Music Awards for the categories of Best Newcomer and Best Original Soundtrack Production. Ayunda was also nominated in the 2013 Planet Muzik Awards held in Singapore as Best Female Artist and Best Indonesian Song for the song " Perahu Kertas".

In 2013, Ayunda released a mini album titled My Hidden Collection on her YouTube channel, featuring four English songs, all of which she wrote herself. In January 2014, she collaborated with Korean-American singer on a duet titled By My Side. This song was later included in her 2014 album and went on to be nominated for Best Pop Collaboration at the 2015 Indonesian Music Awards.


2015–2017: Moments (New Projects and Global Exposure)
On 1 April 2015, Maudy released her second studio album titled . The album sold over 200,000 copies and earned a . It also received nominations for Best Pop Album and Best Album at the 2015 Anugerah Musik Indonesia. Along with the album, she released three singles: "Cinta Datang Terlambat", "Bayangkan Rasakan" and "Untuk Apa"

In the same year, Ayunda appeared in , an action film directed by , and lent her voice to the animated movie Battle of Surabaya. She also released another self-written single Jakarta Ramai, and was nominated for Social Media Icon at the 2015 Anugerah Planet Muzik. Additionally, she won Female Singer of the Year at the 2015 Indonesian Choice Awards.

While managing her final year at Oxford in 2016, Ayunda successfully released the single Sekali Lagi and was also chosen to perform the official Indonesian version of "How Far I’ll Go" from Disney's animated film Moana.

In 2017, Ayunda starred as a travel blogger named Trinity in the film , directed by She also contributed to the movie's soundtrack with the song Satu Bintang di Langit Kelam, a piece originally performed by . That year, Ayunda also released the singles Kejar Mimpi and Kutunggu Kabarmu.


2018–2020: Oxygen
In 2018, Ayunda released her third studio album, . The album was later nominated as the Best Pop Album in the 2018 Anugerah Musik Indonesia award (AMI) with Ayunda herself being nominated as the Best Pop Female Artist for her single "Aku Sedang Mencintaimu" and Best Collaborative Production Work for her single "We Don’t (Still Water)" featuring . Ayunda was also involved in the 2018 Asian Para Games, singing the theme song of the event "Song of Victory" alongside other musicians.

Ayunda published Dear Tomorrow: Notes to My Future Self that delves into her thoughts and experiences about authenticity, dreams, career, love and mindsets. The book sold over 27,000 copies.

In 2019, Ayunda published two bilingual children's books titled Kina's Story – Kina and Her Fluffy Bunny and Kina's Story: Kina Makes a New Friend. The stories were first written when Ayunda was 10 years old which then got reimagined into new narratives.

In that same year, Ayunda was cast to play the role of Hasri Ainun Habibie in the Habibie Ainun 3 movie, directed by . In addition to her role in front of the camera, Ayunda was also involved in singing the soundtrack "Kamu & Kenangan", written by . The song was nominated for Anugerah Music Indonesia (AMI) Award's Best Original Soundtrack Production Work and Piala Maya's Chosen Soundtrack. Additionally, Ayunda was also nominated for her role as Ainun at the 2020 Bandung Film Festival.

Amidst the rise of her creative works in 2020, Ayunda decided to pursue a master's degree in the United States. To mark this journey, she released a single called "Goodbye". In that same year, Ayunda was included in Indonesia's 30 Under 30 list.


2021–2022: Losmen Bu Broto and The Hidden Tapes: Vol. 1
Upon her return to Indonesia, Ayunda was cast in Losmen Bu Broto, playing as Jeng Sri. She also wrote and performed the soundtrack, collaborating with . Directed by and , the movie was released in 2021 and led to several nominations for Ayunda including her first nominations in the 2022 Indonesia Film Festival (FFI): Best Supporting Female Character for her role as Jeng Sri and Best Theme Song Creator for the song "Semakin Jauh" which she sang together with Danilla.

In addition to film, Ayunda also released her mini album The Hidden Tapes: Vol 1 in 2021. Through this mini album that she prepared throughout her time in Stanford University, Ayunda aimed to produce a work that is honest and true to herself. The mini album features three songs, each one telling different stories with one umbrella theme: women who accept, confront and empower. The idea came from her reflections on her career as a singer-songwriter after graduating.

The first song "Don’t Know Why" was released in July 2021, deep diving into the feelings of numbness in relationships which serves as a reminder for women to recognise their capability in redefining their own paths and love stories. The second song "Not for Us", released in August 2021", is a realisation that there are relationships that can't last forever and that it is an inevitable thing. The final song "Heartless" was released October 2021, voicing women's strength and their ability to write and own their stories.

Aside from her mini album, Ayunda also collaborated with on a song titled "Awal Mula", which is the soundtrack for Dee Lestari's novel Rapijali. In 2021, Ayunda received recognition and was included in 's 30 Under 30 – Entertainment and Sports.

Aside from her creative pursuits, Ayunda is also committed to her advocacy work. In 2022, Ayunda was appointed as the Spokesperson for the G20 Indonesia Presidency. This decision came as an effort to represent more Indonesian youths on global platforms. Throughout the presidency, Ayunda participated in several discussions focused on education, women and youth empowerment and sustainable development, reinforcing the importance of young people's voices in the decision-making processes.

During 2022, Ayunda expanded her digital presence and connected with a broader audience through her very own personal YouTube channel. Blending entertainment and educational content, Ayunda uses this channel to foster a sense of community and encourage honest and vulnerable dialogues among her viewers. The channel offers multiple programs such as Booklist (a book review series), Ayunda's thoughts (candid discussions about important issues), Buka Kartu (a fun spin on Q&A podcast) and vlogs (glimpses of her daily and work life).


2023–present: From This Island & Pada Suatu Hari
In 2023, Ayunda brought back her Mentorship & Scholarship Program in full force. Established in 2018 as part of her foundation, the program aims to empower Indonesian youths and create a community of passionate change-makers that can create impactful ripples for Indonesia. With 32 people in the cohort, Ayunda held a series of workshops dissecting the topics of Mindset for Success, Strategic Storytelling, Building Mental Resilience, Productivity Tools and Frameworks and many more. In addition to the mentoring, Ayunda also offered tuition and project scholarships to selected mentees in hopes of creating that ripple effect in their respective spaces. Ayunda ended the year with the launch of her business venture: From This Island, a personal care company that harnesses superfoods and hero ingredients from the islands of Indonesia, the world's largest archipelago. Equipped with a , LUMERA, Ayunda and her partner Patricia Davina aim to create a skincare experience that is effective, safe and powerful and brings Indonesia's name to a global scale.

Ayunda released her 4th studio album, "Pada Suatu Hari" in 2024. This upcoming album signifies Maudy's comeback to the music scene and a shift in her musical perspective where she not only views music as entertainment but also as a powerful medium for storytelling and social commentary.

In May 2024, Ayunda released a single called "Cahaya" as a surprise wedding anniversary gift for her husband, Jesse Choi.

Three months later, in August 2024, Ayunda released her second single titled "Hari Itu". The song touches on the memorable moments in school (first day, first heartbreak, friendships) and encapsulates the bittersweet of nostalgia. The song became a huge hit, particularly among college students as they embark on their new chapter of school.

In November 2024, Ayunda released her third and final single from the album, "Puisi Kota", a duet song with the legendary Indonesian singer, . Composed by Maudy Ayunda herself, "Puisi Kota" captures the complexities and inner turmoil of navigating the emotional landscapes of self-discovery, societal pressures and the search for meaning in an increasingly chaotic and noisy world.

In addition to music, Ayunda is also making a comeback to the film industry with her new role as Laksmi in "Para Perasuk", a supernatural drama directed by , set to release in 2025. Exploring a new role in the film industry, the biopic of "Ki Hadjar Dewantara" will be Maudy's first film as a Producer. Directed by Gina S. Noer, the movie will dig deep into the life of Indonesia's Father of Education. The movie will be released in 2026.

In February 2025, Ayunda released the official soundtrack for the upcoming Korean film You're the Apple of My Eye. Starring () and Jinyoung (B1A4), the movie is a high school love story and a remake of the renowned Taiwanese romance film of the same name. The soundtrack, titled Now Do You, marks a historic moment as the first Korean movie OST performed by an Indonesian singer.


Personal life
Ayunda married Jesse Choi, a Korean-American entrepreneur and investor, in May 2022. She met Choi while pursuing her master's degree at Stanford Graduate School of Business. Choi has been residing in Indonesia since late 2021.


Activism
In 2012, Ayunda was the youngest speaker at a global economic and democracy forum held in , . The international event was attended by former Indonesian president Susilo Bambang Yudhoyono. Ayunda spoke about economic development as a means to combat poverty in Indonesia.

In 2015, she accompanied the prime minister of the United Kingdom, , during his visit to . Ayunda, who at that time was also studying Politic, philosophy, and Economic at the University of Oxford was recognized for her activism and given the opportunity to guide the prime minister during this event. Acting as a young Indonesian representative, she accompanied the prime minister through a mix of activities—from serious discussions about Indonesia's extremist movement to snapping a selfie while enjoying the country's delicious .

In 2016, Ayunda was listed as an Inspirational Woman of Indonesia by the Ministry of Women's Empowerment and Child Protection. and was recognized as the "Most Influential Millennial" by I Fashion Festival due to her positive engagement on social media and her collaboration with for the "Kejar Mimpi" movement. The movement was initiated by Ayunda in 2017, launched in collaboration with CIMB Niaga as part of their Corporate social responsibility (CSR) program. The movement inspired popular song with the same name, 'Kejar Mimpi'.

In March 2022, Maudy Ayunda was appointed as the spokesperson for the Indonesian government during its presidency of the G20 summit, which took place in in November 2022. Johnny G. Plate, the chairman of Media and Communication for the G20 Presidency and the Indonesian minister of Communication and Information, explained that Ayunda's role aimed to enhance communication between the government and the public regarding the G20 events.


Discography

Studio albums
Panggil Aku...
( Call Me...)
  • Released: 11 August 2011
  • Label: Trinity Optima Production
  • Formats: CD, digital download
Moments
  • Released: 1 April 2015
  • Label: Trinity Optima Production
  • Formats: CD, digital download
200,000+
  • ASIRI: Multi Platinum
Oxygen
  • Released: 15 February 2018
  • Label: Trinity Optima Production
  • Formats: CD, digital download
Pada Suatu Hari
  • Released: 3 December 2024
  • Label: Trinity Optima Production
  • Formats: digital download


Soundtrack album contributions
Perahu Kertas"Perahu Kertas"
(with Various Artists)
  • Released: 16 August 2012
  • Label: Trinity Optima Production
  • Formats: CD, digital download
Habibie & Ainun 3"Kamu & Kenangan"
  • Released: 24 June 2019
  • Label: Trinity Optima Production & MD Music
  • Formats: Digital download
Losmen Bu Broto"Pulang"
  • Released: 18 November 2021
  • Label: Trinity Optima Production
  • Formats: Digital download
Moana"Seb'rapa Jauh Ku Melangkah"
  • Released: 9 November 2016
  • Label: Walt Disney Studio Indonesia
  • Formats: Digital
You're The Apple of My Eye (Korean version)"Now Do You"
  • Released: 5 February 2025
  • Label: Most Contents
  • Formats: Digital


Singles
"Aku Atau Temanmu"2011Panggil Aku...
"Tiba-Tiba Cinta Datang"
"Perahu Kertas"2012Perahu Kertas
"Tahu Diri"Perahu Kertas 2
"Cinta Datang Terlambat"2013Refrain
"By My Side"
(featuring )
2014Moments
"Bayangkan Rasakan"
"Untuk Apa"2015
"Sekali Lagi"
"Jakarta Ramai"2016Oxygen
"Seberapa Jauh Ku Melangkah"Moana
(Indonesian version)
"Satu Bintang di Langit Kelam"2018Oxygen
"Kejar Mimpi"
"Kutunggu Kabarmu"Oxygen
"Aku Sedang Mencintaimu"2019Aku Sedang Mencintaimu Piano Version
"Don't Know Why"2021The Hidden Tapes: Vol. 1
"Heartless"
"Not For Us"
"Cahaya"2024Pada Suatu Hari
"Hari Itu"
"Puisi Kota" (ft. )
"Bulan, Bawa Aku Pulang"2025Pada Suatu Hari
"Aku Yang Engkau Cari"2026Para Perasuk (Levitating)


Filmography
2005
( Dear Rena)
RenaLead role
2009Sang Pemimpi
( The Dreamer)
Zakiah NurmalaSupporting role
2011Rumah Tanpa Jendela
( A House without a Window)
AndiniAditya GumaySupporting role
Tendangan dari Langit
( Kick from the Sky)
IndahSupporting role
2012Malaikat Tanpa Sayap
( Angel without Wings)
MuraRako PrijantoLead role

( Paper Boat)
KugyLead role
Perahu Kertas 2
( Paper Boat 2)
KugyLead role
2013RefrainNikiFajar NugrosLead role
20152014LarasRahabi Mandra,
Hanung Bramantyo
Supporting role
Battle of SurabayaYumna
2016
2017Trinity The Nekad TravelerTrinityRizal MantovaniLead role
2019Trinity TravelerLead role
Habibie & Ainun 3AinunLead role
2021Losmen Bu BrotoJeng Sri & Eddie CahyonoLead role
2026LevitatingLaksmi


Publications

Books


Awards and nominations
2006MTV Indonesia Movie AwardsMost Favorite Rising Star
Best Female Leading Role
2012Dahsyatnya AwardsOutstanding NewcomerMaudy Ayunda
Best Female Leading RoleMalaikat Tanpa Sayap
Maya AwardsBest Theme Song"Perahu Kertas"
2013Indonesian Music AwardsBest Original Soundtrack Production Work
Best of the Best Newcomer
Indonesian Movie AwardsFavorite Soundtrack"Perahu Kertas"
(from Perahu Kertas film)
Planet Muzic AwardsBest Artist (Female)"Perahu Kertas"
Best Song (Indonesia)
Yahoo! OMG AwardsMost Wanted FemaleMaudy Ayunda
Rising Star of the Year
2014Most Famous Female Solo Singer
2015Dahsyatnya AwardsOutstanding Female Solo Singer
Outstanding Video Clip Director"Bayangkan Rasakan"
Indonesian Choice AwardsFemale Singer of the YearMaudy Ayunda
Selebrita AwardsInspiring Celeb
Indonesian Music AwardsBest Pop Female Solo Artist"Bayangkan Rasakan"
Best Mix Engineer
Best Pop Collaboration"By My Side"
(featuring )
Best Pop Album
Best Recording Album Producer
Best of the Best Album
Planet Music AwardsSocial Media IconMaudy Ayunda
Mom & Kids AwardsFavorite Female Singer
I Fashion FestivalLifestyle Award in Education
Hai Reader's Poll Music AwardsThe Best Female
2016Dahsyatnya AwardsOutstanding Female Solo Singer
Outstanding Video Clip"Untuk Apa"
Outstanding Video Clip Director
Pop AwardsSmart Pop AwardsMaudy Ayunda
SCTV Music AwardsMost Famous Video Clip"Untuk Apa"
Indonesian Choice AwardsFemale Singer of the YearMaudy Ayunda
2017Dahsyatnya AwardsOutstanding Female Solo Singer
Outstanding Song"Jakarta Ramai"
Brand Ambassador AwardsFavorite Brand AmbassadorMaudy Ayunda
(from )
Style AwardsMost Influential Millennial of the YearMaudy Ayunda
BUBU AwardsBest Digital Influencer
2018Dahsyatnya AwardsOutstanding Female Solo Singer
Indonesian Music AwardsBest Female Solo Singer
Best Pop AlbumOxygen
Best Collaboration"We Don't (Still Water)"
Best Sound Production"Aku Sedang Mencintaimu"

2019Maya AwardsBest Theme Song"Kamu dan Kenangan"
Indonesia Music AwardsBest Original Soundtrack
2020Bandung Film FestivalBest Actress in Lead Role"Habibie & Ainun 3"
2021Forbes Asia 30 Under 30Maudy Ayunda
2022Indonesian Movie Actors AwardsBest Supporting Actress"Losmen Bu Broto"
Favorite Supporting Actress
Indonesian Film FestivalBest Supporting Actress
Best Original Soundtrack"Semakin Jauh" (from Losmen Bu Broto film )
2023Fortune Indonesia40 Under 40Maudy Ayunda
2024R.A. Kartini AwardsInspiring Female Artist in Education and Music
2025 Indonesian Influencer AwardsLifetime Achievement Award


External links

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